Director of the National Association of Principals and Deputy Principals, Paul Crone, told the Pat Kenny Show on Newstalk that the pouches are based off a Scandinavian tobacco product called snus. The small pouches, which users put inside their lips to obtain a hit of nicotine, fall outside the parameters of Irish laws on tobacco or vapes. Crone acknowledges that principals are not certain as to how widespread the practice is in this country. However, they are urging the HSE to issue a health advisory around the use of these small pouches....

[Also, Newstalk audio - Why has snus become so popular? 20 minutes]