Home > Fit for purpose? An analysis of the role of the Portman Group in alcohol industry self-regulation.

Alcohol Concern, Alcohol Research UK. (2018) Fit for purpose? An analysis of the role of the Portman Group in alcohol industry self-regulation. London: Alcohol Concern and Alcohol Research UK. 44 p.

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The Portman Group was established in 1989 and has been a key regulator of alcohol marketing since 1996. The group hosts an Independent Complaints Panel which adjudicates on complaints against the naming, packaging and promotion of alcoholic drinks according to a Code of Practice. From 2006 to 2017, the Panel published a total of 99 decisions on alleged breaches of its Code of Practice. This report presents an analysis of those 99 decisions.


Item Type:Evidence resource
Publication Type:Report
Drug Type:Alcohol
Intervention Type:AOD disorder, AOD prevention, AOD disorder harm reduction
Source:Alcohol Research UK
Date:July 2018
Pages:44 p.
Publisher:Alcohol Concern and Alcohol Research UK
Corporate Creators:Alcohol Concern, Alcohol Research UK
Place of Publication:London
EndNote:View
Subjects:B Substances > Alcohol
MP-MR Policy, planning, economics, work and social services > Marketing and public relations (advertising)
MP-MR Policy, planning, economics, work and social services > Substance industry or business
N Communication, information and education > Message (portrayal of substance use) > Portrayal of substance use in the media
VA Geographic area > Europe > United Kingdom

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