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Irish Brewers Association. (2017) Irish beer market report 2016. Dublin: Irish Brewers Association.

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The report shows Irish beer exports were valued at over €280 million, up 23% in two years, with 40% of beer produced in Ireland being exported.

Beer remains Ireland’s most popular alcoholic drink, with a 46.2% market share. The report shows that the percentage of consumers drinking lager rose from 60.4% in 2015 to 60.9% in 2016. The craft beer sector, on the other hand, accounted for 3.4% of total beer market share in 2016, up from 2.5% in 2015. Overall beer production declined marginally by just under 1%.

In addition, total beer sales rose by 3% in 2016 and 66% of those sales were in the on-trade sector. Ireland has the highest percentage of on-trade versus off-trade beer sales in the EU.

Date:August 2017
Pages:2 p.
Publisher:Irish Brewers Association
Corporate Creators:Irish Brewers Association
Place of Publication:Dublin
EndNote:View
Accession Number:HRB (Electronic Only)
Subjects:B Substances > Alcohol
MP-MR Policy, planning, economics, work and social services > Substance industry or business
VA Geographic area > Europe > Ireland

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