Home > Female smoking in Ireland reaches crisis point as ‘Big Tobacco’ targets Irish women and girls.

[Irish Cancer Society] Female smoking in Ireland reaches crisis point as ‘Big Tobacco’ targets Irish women and girls. (04 Jul 2012)

URL: http://www.cancer.ie/content/female-smoking-irelan...

Irish Cancer Society hosts conference to address women and smoking problem.

At a conference in Dublin today (July 4th) the Irish Cancer Society will highlight how the tobacco industry is aggressively targeting women and girls in the hope to recruit more women smokers. The conference, held in association with the National Women’s Council of Ireland, aims to address the crisis of women and smoking and the fact that for the first time more women in Ireland are dying from lung cancer than breast cancer. The conference brings together health professionals, women’s organisations, and policymakers to see how best to tackle the problem.

The conference will address how the tobacco industry undermines efforts to reduce smoking rates by targeting girls and young women. The underhand tactics used and the measures the industry goes to communicate with women since the advertising of tobacco products has been banned will also be outlined. Almost 1 in 3 women in Ireland now smoke. Smoking is the main cause of preventable death and disease in Ireland. Women represent a key target market for an industry which needs to constantly recruit new smokers to replace the half of all lifetime users who are killed by tobacco.......


Item Type:News
Source:Irish Cancer Society
Date:4 July 2012
Subjects:VA Geographic area > Europe > Ireland
T Demographic characteristics > Woman (women / female)
MP-MR Policy, planning, economics, work and social services > Substance industry or business
B Substances > Tobacco (cigarette smoking)

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