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Dixon, Helen and Scully, Maree and Niederdeppe, Jeff and Brennan, Emily and O'Brien, Kerry and Vandenberg, Brian and Pettigrew, Simone and Wakefield, Melanie (2023) Can counter-advertising dilute marketing effects of alcohol sponsorship of elite sport: a field experiment. Addiction, 118, (12), pp. 2360-2373. https://doi.org/10.1111/add.16317.