The Barometer has now been conducted by Ipsos B&A on behalf of Drinkaware on nine different occasions over the last seven years, namely January 2017, June 2017, January 2018, April 2019, April 2020, May 2021, June 2022, July 2023 and July 2024. We also conducted a Drinkaware Index in conjunction with Ipsos B&A in 2018 that comprehensively analysed hazardous drinking in Ireland and was published in May 2019. Pre-COVID-19 data is important in highlighting factors that precede changes in drinking patterns. Collectively, extensive data gathered since the commencement of the Barometer series in 2017 allows for an annual examination of drinking practices over time and how they relate to other practices within daily life. However, we cannot examine alcohol in isolation as there is a multi-dimensional aspect to both society’s and/or people’s relationship with alcohol. There are multiple powerful social, economic, and environmental determinants of alcohol usage/experience. This study, therefore, also examines the ‘wider picture’ in which adults experience 2024, e.g., stress/tension, mental health, household dynamics, as well as the behaviour of other adults.