Bryce, Carmen (2023) Mental health and alcohol. Alcohol Action Ireland blog,
External website: https://alcoholireland.ie/mental-health-and-alcoho...
...In the case of alcohol, marketing often links drinking to perceptions of what we’re seeking in life; friendship, relaxation, and empowerment. From cracking open a beer in front of the match, to mummy’s wine time to cocktails with the girls after a hard day at the office, alcohol is peddled as an escape from the stresses and monotony of our lives – an elixir that will hit all our reward receptors like a pinball machine on the way down. Good times and alcohol are a co-dependent culture....
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