Home > Minimum Unit Pricing (MUP) for alcohol evaluation. Sales-based consumption: a descriptive analysis of one year post-MUP off-trade alcohol sales data.

Giles, Lucie and Robinson, Mark and Beeston, Clare (2019) Minimum Unit Pricing (MUP) for alcohol evaluation. Sales-based consumption: a descriptive analysis of one year post-MUP off-trade alcohol sales data. Edinburgh: NHS Health Scotland.

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External website: http://www.healthscotland.scot/publications/evalua...

This study looks at the impact of Minimum Unit Pricing (MUP) for alcohol that came into effect in Scotland in 2018. This report provides a descriptive analysis of the impact of MUP on the volume of pure alcohol sold in the off-trade in Scotland in the 12 months following implementation of MUP based on descriptive analysis of retail sales data.

Analysis of alcohol sales data has shown that, in the 12 months following the implementation of MUP, off-trade alcohol consumption at a population level fell in Scotland while it rose in England & Wales. The combined effect of these changes resulted in the smallest difference in per-adult off-trade alcohol sales between Scotland and England & Wales in the time series available. A step change, namely an increase, in the average sales price of off-trade alcohol was apparent in Scotland following the implementation of MUP. The changes in both per-adult sales and average sales price post-MUP have differed by drink category.

This builds on findings from the MESAS Monitoring Report 2019 that showed both a rise in the price of alcohol and a fall in population-level consumption in 2018. It also complements the findings that the degree of compliance with MUP has been high in both large and small retailers and that cross-border purchasing has not been substantial.


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