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Home > Alcohol education in our schools cannot be out-sourced to an alcohol industry funded organisation.

Alcohol Action Ireland, Alcohol Forum. [Alcohol Action Ireland] Alcohol education in our schools cannot be out-sourced to an alcohol industry funded organisation. (09 Mar 2021)

External website: https://alcoholireland.ie/alcohol-education-school...


In Ireland, while we continue to advocate for crucial legislative measures to reduce alcohol use and children’s exposure to alcohol marketing to be implemented, we are concerned that our schools-based alcohol education has become the target ground for the corporate interests of industry players.

Across our education system there is a creeping acceptance of a corporate curriculum that facilitates commercial interests to develop and distribute curricular materials. This practice, evident in the school access granted to ‘Drinkaware’, is regrettably, yet a further manifestation of an orthodoxy at the heart of governance that seeks to avoid conflict with commercial interests and aims to resolve them in a public-private partnership. Since 2017, ‘Drinkaware’ has increasingly gained access to many of our post primary schools across the country with its ‘Alcohol Education Programme’....

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