This report explores the drinking habits of young adults in Great Britain. It seeks to contribute evidence to explain some of the shifting trends in these drinking habits as reported in the official statistics – including the decline in binge drinking and rise in teetotalism. And it looks in particular at the drinking habits of students, those in work, and those not in education, employment or training (NEETs), as three major case studies. While we have sought to highlight where positive steps have been made – following our earlier work Character and Moderation – we have also sought to present a balanced view, identifying outstanding challenges for those concerned with excessive alcohol consumption.